Supercharge your Brand Community
Create a Sales and Marketing Army
Advocates’ social posts drive brand exposure, and Duel moderates it all
Use fully-tracked referrals and promo codes to leverage your loyalty
UGC is automatically, collected, sorted, indexed, ranked and displayed
Optimised workflows to increase productivity, save time and enable scale
A portal for brand advocates & ambassadors* to
interact with the brand directly
- Advocates & Ambassadors login to a portal to complete challenges and tasks
- Highly gamified interactions promote loyalty and high engagement
- Complex rewarding made simple with our research-based tier system
- Unique promotional codes and affiliate links provided for every ambassador to track sales
- Individual data management for GDPR compliance
- *Brand Advocates are those who love the brand and want to support it and Ambassadors are those who are chosen to represent the brand.
Manage your entire brand advocacy ecosystem within one centralised platform
- Set tasks for your advocates & ambassadors, including posting on social, leaving a review, creating photos & writing content
- Monitor sharing and engagement of each of your ambassador's activations in real time
- Reward advocates & ambassadors for completed tasks
- Integrations with OMS, CRM, CMS, eCommerce etc.
Duel enables brands to recruit customers into their advocate community, where they can work towards becoming an 'official' brand ambassador
- Customers apply to become an ambassador through a photo upload
- Easy integration using custom microsites (no download required)
- System functions both online via CRM & eCommerce integrations and in-store via QR codes
User Generated Content displayed every product display page. The process is completely automated using Duel’s patent pending ranking, indexing and moderation technology
- Pictures and written testimonials are directly uploaded via post-purchase emails, texts or QR codes
- UGC is sourced from the community then displayed for each SKU on every product display page
- Additional content can also be collected using hashtags on Instagram
- 20-35% uptick in traffic-to-sale conversions
Let advocates tell your brand’s story with beautiful visual referral pages through traditional and 'dark' social, thanks to Duel’s unique Shoppable Shares
- Full attribution and tracking enablement even through 'dark' social medias (Whatsapp, Messenger etc.)
- Visual referrals are 2x more effective than text-based referral codes
- Referred customers are 3x more likely to convert
Use your new community content to power your marketing. Automatically indexed, tagged and stored in the Duel Content Hub
- Automate the content collection for digital ads, social posts, retargeting ads, email marketing, and OOH.
- 58% of adults surveyed said they do not trust a brand until they have seen “real world proof” that it has kept its promises.
- User Generated Content has a 5x larger click-through rate than traditional product marketing images.