In this three part series on brand advocacy, our team of experts will guide you through what brand advocacy is, how it can add value to your brand's growth, and the return on investment that it can bring.

In this part two of the series, join Alex and Jaclyn as they bring us through the value of brand advocacy by going over three key areas:

• The challenges brands face today
• How customer acquisition is changing
• How to scale brand advocacy to tackle customer acquisition cost

Alex Cook - Head of Growth at Duel (Ex-Treatwell)

Jaclyn Crocker - General Manager at Duel (Ex-lululemon)